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    <title>QPSOFTWARE</title>
    <link>https://qpsoftware.net</link>
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    <description>News, insights and updates from the QPS expert team: WeChat, e-commerce, web design, SEO and digital marketing in China.</description>
    <language>en</language>
    <item>
      <title>Tencent Ads vs WeChat Ads: How to Grow WeChat Followers with Tencent Advertising</title>
      <link>https://qpsoftware.net/blog/tencent-ads-traffic-secret-wechat-follower-growth-guide</link>
      <guid>https://qpsoftware.net/blog/tencent-ads-traffic-secret-wechat-follower-growth-guide</guid>
      <pubDate>Sat, 01 Nov 2025 00:00:00 GMT</pubDate>
      <description>Tencent Ads vs WeChat Ads explained, then how to grow Official Account and Channels followers with Tencent Ads: goals, targeting, creatives, budget, data.</description>
      <category>WeChat</category><category>Social Media</category>
    </item>
    <item>
      <title>AI Sales Coach: The Upgrading Engine for Sales Capabilities Across All Industries</title>
      <link>https://qpsoftware.net/blog/ai-sales-coach-upgrading-engine-sales-capabilities-across-all-industries</link>
      <guid>https://qpsoftware.net/blog/ai-sales-coach-upgrading-engine-sales-capabilities-across-all-industries</guid>
      <pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate>
      <description>An AI Sales Coach that simulates real sales scenarios, scores communication quality, and delivers personalized coaching to boost conversion rates.</description>
      <category>Tech</category><category>E-Commerce</category>
    </item>
    <item>
      <title>Little Red Book Marketing: How Brands Advertise and Sell on Xiaohongshu (RedNote)</title>
      <link>https://qpsoftware.net/blog/little-red-book-new-market-opportunities</link>
      <guid>https://qpsoftware.net/blog/little-red-book-new-market-opportunities</guid>
      <pubDate>Sat, 01 Mar 2025 00:00:00 GMT</pubDate>
      <description>Little Red Book (Xiaohongshu, or RedNote) marketing guide: how the platform works, how brands advertise, work with creators and sell on it.</description>
      <category>Tech</category><category>E-Commerce</category><category>Social Media</category>
    </item>
    <item>
      <title>ICP License China: Complete Guide for Websites, Apps &amp; Foreign Companies (2026)</title>
      <link>https://qpsoftware.net/blog/icp-license-basics</link>
      <guid>https://qpsoftware.net/blog/icp-license-basics</guid>
      <pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate>
      <description>Everything foreign companies need to know about China's ICP license in 2026: ICP Filing vs Commercial License, WFOE rules, app filing and how to apply.</description>
      <category>Tech</category><category>SEO</category>
    </item>
    <item>
      <title>Guide to WeCom Registration and Verification</title>
      <link>https://qpsoftware.net/blog/guide-wecom-registration-and-verification</link>
      <guid>https://qpsoftware.net/blog/guide-wecom-registration-and-verification</guid>
      <pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate>
      <description>Guide to WeCom for foreign companies in China: how to register and verify your overseas enterprise, web and desktop access, pricing, and key features.</description>
      <category>WeChat</category><category>Tech</category>
    </item>
    <item>
      <title>PSB Filing for Websites in China: Complete Guide</title>
      <link>https://qpsoftware.net/blog/PSB-Filing-for-Websites-in-China</link>
      <guid>https://qpsoftware.net/blog/PSB-Filing-for-Websites-in-China</guid>
      <pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate>
      <description>Step-by-step guide to PSB filing (police registration) for websites in China: who needs it, the 30-day rule, and how it differs from ICP filing.</description>
      <category>Tech</category><category>SEO</category>
    </item>
    <item>
      <title>Why Your Website Doesn’t Work in China, and How to Fix It</title>
      <link>https://qpsoftware.net/blog/why-your-website-doesn%E2%80%99t-work-china-what-are-reasons-and-how-solve-them</link>
      <guid>https://qpsoftware.net/blog/why-your-website-doesn%E2%80%99t-work-china-what-are-reasons-and-how-solve-them</guid>
      <pubDate>Fri, 01 Nov 2024 00:00:00 GMT</pubDate>
      <description>Website not working in China or loading slowly? Find the usual causes, from blocked Google services to hosting far away, and fix them step by step.</description>
      <category>Tech</category><category>SEO</category>
    </item>
    <item>
      <title>China PIPL: Complete Compliance Guide for Foreign Companies (2026)</title>
      <link>https://qpsoftware.net/blog/china-personal-information-protection-law-pipl</link>
      <guid>https://qpsoftware.net/blog/china-personal-information-protection-law-pipl</guid>
      <pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate>
      <description>Complete guide to China's PIPL: scope, GDPR comparison, cross-border transfer rules, compliance steps and penalties for foreign companies. Updated 2026.</description>
      <category>Tech</category>
    </item>
    <item>
      <title>Your Guide to Mini Program Platforms in China: More Than Just WeChat</title>
      <link>https://qpsoftware.net/blog/your-guide-mini-programs-china</link>
      <guid>https://qpsoftware.net/blog/your-guide-mini-programs-china</guid>
      <pubDate>Sat, 01 Apr 2023 00:00:00 GMT</pubDate>
      <description>Mini program platforms in China compared, WeChat, Alipay, Douyin and Baidu, with who can publish, fees, size limits, users and how to choose one.</description>
      <category>Tech</category><category>Mobile</category><category>WeChat</category>
    </item>
    <item>
      <title>WeChat Mini Program: All You Need to Know</title>
      <link>https://qpsoftware.net/blog/wechat-mini-program-all-you-need-know</link>
      <guid>https://qpsoftware.net/blog/wechat-mini-program-all-you-need-know</guid>
      <pubDate>Wed, 01 Mar 2023 00:00:00 GMT</pubDate>
      <description>What a WeChat Mini Program is, how to open one with no download, what brands build with it and how it compares with a native app, with 2026 figures.</description>
      <category>WeChat</category>
    </item>
    <item>
      <title>Cloud Hosting in China: How the Main Providers Compare</title>
      <link>https://qpsoftware.net/blog/your-guide-cloud-hosting-china</link>
      <guid>https://qpsoftware.net/blog/your-guide-cloud-hosting-china</guid>
      <pubDate>Wed, 01 Mar 2023 00:00:00 GMT</pubDate>
      <description>Cloud hosting in China compared: Alibaba Cloud, Huawei Cloud, Tencent Cloud, Baidu AI Cloud, the China regions of AWS and Azure, and why Google Cloud is absent.</description>
      <category>Tech</category>
    </item>
    <item>
      <title>Website Localization in China</title>
      <link>https://qpsoftware.net/blog/website-localization-china</link>
      <guid>https://qpsoftware.net/blog/website-localization-china</guid>
      <pubDate>Wed, 01 Feb 2023 00:00:00 GMT</pubDate>
      <description>Learn how to effectively localize a website for the Chinese market to increase traffic, optimize user experience and strengthen SEO.</description>
      <category>Tech</category><category>SEO</category>
    </item>
    <item>
      <title>The Growth of Bike Sharing in China: From Ofo to Meituan Bike</title>
      <link>https://qpsoftware.net/blog/growth-bike-sharing-industry-china</link>
      <guid>https://qpsoftware.net/blog/growth-bike-sharing-industry-china</guid>
      <pubDate>Tue, 01 Apr 2025 00:00:00 GMT</pubDate>
      <description>Bike sharing in China: from the ofo and Mobike boom to Meituan Bike, Hello Bike and Qingju Bike, with market size, prices, deposits and trends to watch.</description>
      <category>Tech</category><category>Mobile</category>
    </item>
    <item>
      <title>Chinese Search Engines in 2026: The Most Popular Ones and How China Searches</title>
      <link>https://qpsoftware.net/blog/top-chinese-search-engines</link>
      <guid>https://qpsoftware.net/blog/top-chinese-search-engines</guid>
      <pubDate>Wed, 01 Feb 2023 00:00:00 GMT</pubDate>
      <description>The Chinese search engine list for 2026: Baidu, 360 Search, Sogou and Shenma, plus Bing, with market shares, what is blocked and where Chinese users search.</description>
      <category>SEO</category><category>Tech</category>
    </item>
    <item>
      <title>KOL Marketing in China: Strategies to Grow Your E-commerce Business</title>
      <link>https://qpsoftware.net/blog/kol-live-web-steaming-flash-sales</link>
      <guid>https://qpsoftware.net/blog/kol-live-web-steaming-flash-sales</guid>
      <pubDate>Sun, 01 Jan 2023 00:00:00 GMT</pubDate>
      <description>KOL marketing in China explained: what a KOL is, the four KOL tiers, the best platforms, how to pay and choose KOLs, and live-streaming examples.</description>
      <category>E-Commerce</category><category>Social Media</category>
    </item>
    <item>
      <title>China Payment Gateways: 6 Options to Accept Payments from Chinese Shoppers</title>
      <link>https://qpsoftware.net/blog/most-popular-payment-gateways-china</link>
      <guid>https://qpsoftware.net/blog/most-popular-payment-gateways-china</guid>
      <pubDate>Sun, 01 Jan 2023 00:00:00 GMT</pubDate>
      <description>Compare 6 China payment gateways, from Alipay, WeChat Pay and UnionPay to Stripe, and see how foreign merchants accept RMB without a Chinese entity.</description>
      <category>Tech</category><category>E-Commerce</category>
    </item>
    <item>
      <title>What Is the Digital Yuan (e-CNY) and How Does It Work?</title>
      <link>https://qpsoftware.net/blog/what-is-digital-yuan-e-cny</link>
      <guid>https://qpsoftware.net/blog/what-is-digital-yuan-e-cny</guid>
      <pubDate>Thu, 01 Dec 2022 00:00:00 GMT</pubDate>
      <description>The digital yuan (e-CNY) is China's central bank digital currency. Learn how it works, what changed in 2026, how to open a wallet and how merchants accept it.</description>
      <category>Tech</category><category>E-Commerce</category>
    </item>
    <item>
      <title>Your Guide to WeChat Features and Functions</title>
      <link>https://qpsoftware.net/blog/your-guide-to-wechat-features</link>
      <guid>https://qpsoftware.net/blog/your-guide-to-wechat-features</guid>
      <pubDate>Thu, 01 Dec 2022 00:00:00 GMT</pubDate>
      <description>WeChat features explained: chats, Moments, Channels, WeChat Pay, Mini Programs, Official Accounts and search, and how businesses use them in China.</description>
      <category>WeChat</category>
    </item>
    <item>
      <title>WeChat Official Account for Overseas Businesses: Types, Options and Costs</title>
      <link>https://qpsoftware.net/blog/setting-wechat-official-account-overseas-businesses</link>
      <guid>https://qpsoftware.net/blog/setting-wechat-official-account-overseas-businesses</guid>
      <pubDate>Thu, 01 Dec 2022 00:00:00 GMT</pubDate>
      <description>What a WeChat Official Account is, service vs subscription accounts, what a foreign company can open, what verification costs and how it works outside China.</description>
      <category>WeChat</category>
    </item>
    <item>
      <title>Baidu Certifications: Everything You Need to Know</title>
      <link>https://qpsoftware.net/blog/baidu-certifications</link>
      <guid>https://qpsoftware.net/blog/baidu-certifications</guid>
      <pubDate>Thu, 01 Dec 2022 00:00:00 GMT</pubDate>
      <description>Baidu certifications show verified business information in Baidu search: Baidu Guarantee, Enterprise Business Card, official website and trademark badges.</description>
      <category>SEO</category>
    </item>
    <item>
      <title>Google Translate Alternatives: The Translation Apps to Use in China</title>
      <link>https://qpsoftware.net/blog/google-translate-alternatives</link>
      <guid>https://qpsoftware.net/blog/google-translate-alternatives</guid>
      <pubDate>Tue, 01 Nov 2022 00:00:00 GMT</pubDate>
      <description>Google closed its mainland China translation site in 2022. Compare the best Google Translate alternatives in China: Baidu, Youdao, Sogou, WeChat and more.</description>
      <category>Tech</category>
    </item>
    <item>
      <title>How to Scan, Create and Use WeChat QR Codes</title>
      <link>https://qpsoftware.net/blog/wechat-qr-code</link>
      <guid>https://qpsoftware.net/blog/wechat-qr-code</guid>
      <pubDate>Tue, 01 Nov 2022 00:00:00 GMT</pubDate>
      <description>How to scan a WeChat QR code with your camera or from an image, find and customize your own code, and use QR codes to grow and track your brand in China.</description>
      <category>WeChat</category>
    </item>
    <item>
      <title>WeData Analytics: Get Better Insights from Your WeChat Mini Program</title>
      <link>https://qpsoftware.net/blog/wedata-wechat-mini-program-analytics-tool</link>
      <guid>https://qpsoftware.net/blog/wedata-wechat-mini-program-analytics-tool</guid>
      <pubDate>Mon, 01 Aug 2022 00:00:00 GMT</pubDate>
      <description>What WeData (We分析) is, how to sign in, which reports it offers and how it compares with Google Analytics and Baidu Tongji for WeChat mini programs.</description>
      <category>WeChat</category><category>Tech</category>
    </item>
    <item>
      <title>Redis for Mobile Apps: How a Cache Makes Your App Run Faster</title>
      <link>https://qpsoftware.net/blog/make-your-app-run-faster-redis</link>
      <guid>https://qpsoftware.net/blog/make-your-app-run-faster-redis</guid>
      <pubDate>Mon, 01 Aug 2022 00:00:00 GMT</pubDate>
      <description>Redis for mobile apps: how an in-memory cache speeds up your app's API, shown on a real demo with cache hit and miss flows and measured response times.</description>
      <category>Tech</category>
    </item>
    <item>
      <title>WeChat Mini Program Trends: What 2020-2021 Showed and What Changed by 2026</title>
      <link>https://qpsoftware.net/blog/development-trends-wechat-mini-program</link>
      <guid>https://qpsoftware.net/blog/development-trends-wechat-mini-program</guid>
      <pubDate>Sun, 01 May 2022 00:00:00 GMT</pubDate>
      <description>WeChat mini program trends in the 2020-2021 top 100 data, from lower-tier cities to private traffic, and what changed by 2026, with Tencent's figures.</description>
      <category>WeChat</category><category>Tech</category>
    </item>
    <item>
      <title>Cross-Border E-Commerce in China: Definition, Features, Development History and Rules</title>
      <link>https://qpsoftware.net/blog/comprehensive-guide-cross-border-e-commerce-china</link>
      <guid>https://qpsoftware.net/blog/comprehensive-guide-cross-border-e-commerce-china</guid>
      <pubDate>Sun, 01 May 2022 00:00:00 GMT</pubDate>
      <description>Cross-border e-commerce in China explained: definition, features, development history, the retail import rules in force, the main channels and how to start.</description>
      <category>E-Commerce</category>
    </item>
    <item>
      <title>A Guide to STEAM Education in China</title>
      <link>https://qpsoftware.net/blog/guidance-steam-education-china</link>
      <guid>https://qpsoftware.net/blog/guidance-steam-education-china</guid>
      <pubDate>Fri, 01 Apr 2022 00:00:00 GMT</pubDate>
      <description>STEAM education in China: course types, Ministry of Education policy, the effect of the double reduction policy and a market worth RMB 42.2 billion in 2021.</description>
      <category>Tech</category><category>E-Learning</category>
    </item>
    <item>
      <title>Which to Choose for E-commerce: WeChat Mini Program Live Streaming or Channels Live?</title>
      <link>https://qpsoftware.net/blog/which-choose-e-commerce-business-wechat-mini-program-live-or-channels-live</link>
      <guid>https://qpsoftware.net/blog/which-choose-e-commerce-business-wechat-mini-program-live-or-channels-live</guid>
      <pubDate>Fri, 01 Apr 2022 00:00:00 GMT</pubDate>
      <description>WeChat mini program live streaming or Channels live for e-commerce? Access rules, features, traffic and retention compared, and why brands use both.</description>
      <category>E-Commerce</category><category>WeChat</category>
    </item>
    <item>
      <title>WeChat Mini Programs for Luxury Brands: How They Engage Chinese Consumers</title>
      <link>https://qpsoftware.net/blog/how-luxury-brands-engage-chinese-consumers-wechat-mini-program</link>
      <guid>https://qpsoftware.net/blog/how-luxury-brands-engage-chinese-consumers-wechat-mini-program</guid>
      <pubDate>Wed, 01 Sep 2021 00:00:00 GMT</pubDate>
      <description>How luxury brands use WeChat Mini Programs to engage Chinese consumers, from Fendi's mini game and Armani's virtual try-on to Sephora's livestreams.</description>
      <category>WeChat</category><category>E-Commerce</category>
    </item>
    <item>
      <title>B2B Marketing in China: 5 Essential Tools to Reach Business Buyers</title>
      <link>https://qpsoftware.net/blog/5-essential-tools-b2b-marketing-china</link>
      <guid>https://qpsoftware.net/blog/5-essential-tools-b2b-marketing-china</guid>
      <pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate>
      <description>How to do B2B marketing in China: the 5 essential tools, from website localization and Baidu SEO to Zhihu, WeChat and Chinese video platforms.</description>
      <category>SEO</category><category>Tech</category>
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