Make It To The Number One
We offer SEO services in China to bring to your website the most precious resource for an online business: traffic. We devise SEO campaigns to boost your search engine rankings, increase the traffic, and visibility of your e-commerce or corporate website. SEO is crucial to growing your online business. If your e-commerce or corporate website doesn’t invest in SEO campaigns, users cannot find you and in turn, you will miss a lot of good business opportunities. Search Engine Optimization is the most important element for success in your online marketing and advertising campaigns, which makes it an essential process for any web-based business endeavor. Unless your website makes it to the first page of Google or Baidu, your traffic will never be significant enough to grow your business.
How SEO Campaigns Work
While web design development aims to make your e-commerce or corporate website user-friendly and appealing to your audience, search engine optimization has the goal of making your site likable and visible to search engines like Google, Baidu, Bing, Yahoo, and more. All effective SEO campaigns focus on two aspects: on-site optimization and off-site optimization.
On-site optimization focuses on the internal architecture of your website, both its structure and contents. We analyze and arrange them to make it readable by the search engine’s algorithms. Once your e-commerce or corporate website has been optimized, search engines can crawl it easily ensuring a higher ranking among search results.
Off-site optimization, on the other hand, is aimed at making your content popular on the Internet. We will work to have people talking about your brand, sharing your content and linking to it. A well structured off-site SEO campaign will massively increase your brand visibility and bring relevant traffic to your website.
How We Organize Your SEO Campaigns
Before planning any SEO strategy, we will analyze your business and set goals that are realistic considering your target audience and market. We will advise you on the best SEO approach to achieve concrete results.
The optimization of your site goes through several important steps to make sure your content is visible and discoverable by search engines. Some of them include:
- SEO audit. This is a technical examination of your website to understand possible problems that may discourage search engines from discovering your content.
- On-site SEO. Based on our SEO audit results, we optimize the architecture and structure of your website to make it SEO friendly by targeting relevant keywords in your niche.
- Keyword and market research. This is a fundamental step to plan SEO campaigns, to understand how users search for your content, and to discover new opportunities in the market.
- Content marketing. "Content is king" is a well-known adage and it holds true. For this reason, we optimize your content to ensure that it is discoverable by search engines, resonates with your audience, and is share-worthy.
- SEO Outreach. Thanks to our database of contacts, both influencer and experts, we will promote your content to have people talking about it and sharing it on social media and other channels.
- Reporting and Analysis. No SEO campaigns can be truly effective without analyzing its results. We will provide you periodic reports to show the current results and understand how to optimize the SEO campaign even more.
Google And Baidu SEO Optimization
QPSoftware has over 10 years of experience in SEO campaigns. Our team is constantly following new algorithm updates implemented by search engines. In an attempt to present users with the most relevant contents, Google, Baidu and other main search engines periodically modify their crawling rules. We continue to adapt our SEO campaigns to follow these developments and ensure that you are always on top and that your SEO campaign is never outdated.
For our international customers, we can create targeted campaigns to receive high rankings with Google, Yahoo, Bing, and other important search engines worldwide. However, if you are targeting the Chinese market, your SEO campaign must be optimized for Baidu, the most important search engine in China. We have an unmatched knowledge of Baidu’s algorithms and we can assist you in making your content visible within the Chinese market.
At QPSoftware you will find an international team of web experts. As the leading web agency in Shanghai, we are the perfect partner for both small to large businesses as we offer solutions that will perfectly fit your needs and goals.