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Latest marketing, technology and design trends you need to know.

WeData Analytics: Get better insights from your Mini Program

Having a WeChat Mini Program has many valuable uses for your business and will bring you a lot of outcomes, especially if you are targeting Chinese Customers.

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How Luxury Brands Engage with Chinese Consumers via WeChat Mini Program

The Chinese Luxury Goods Market is valued at $55 billion and grew by almost 50% in one year. This crucial data highlights considerable opportunities in the luxury goods world and how brands can learn the art of captivating their viewers.

wechat fetures for ecommerce

Besides its messaging features, WeChat comes with many functionalities that have become essential to promote your business in China. You can use the app to generate brand awareness, for marketing purposes, to engage with your customers and find new ones. 

wechat work app

WeChat Work is an app which is separate from the regular WeChat app.  However, it has been created by the same company, Tencent, which owns WeChat. The reason behind the creation of WeChat Work was the need to create an app for work purposes only. WeChat Work gives companies a practical solution to optimize their internal operations and avoid the use of WeChat personal accounts to handle business relationships.

Everything You Can Do with WeChat QR Codes in 2019

In the Chinese market, QR codes are on a different level. If you were to visit China, you would soon notice that QR Codes are everywhere. You might find them on web pages, products, ad materials, packaging or even covering the majority of the space on billboards. 

 

Wechat Features list QPSoftware

Every day, over 1 billion users use WeChat. This means that almost every Chinese person uses the Social Network daily. WeChat is not simply a handy tool for the Chinese to organize their life and have social interactions. WeChat is a major marketing tool for companies doing business in China. 

How to Open, Run and Promote a WeChat Store in China

Opening a WeChat shop is one of the wisest moves you can make if you want to boost your revenue in the Chinese market. The WeChat shop trend continues to grow and most savvy businesses are already capitalizing on the great opportunities offered by this awesome sales channel.

WeChat official account for foreigner - QPSoftware

This step by step guide will help you to register your WeChat official account as an overseas company and reach millions of potential clients in China.

How to Manage a WeChat Account

How To Manage a WeChat Account to Grow Your Business in China. & A WeChat account is a powerful tool for your marketing in China. Learn how to manage your WeChat account to expand your business in China.

How to Develop WeChat Mini Programs that Rock

What are the essential elements to develop successful WeChat Mini Programs? Our guide on how to develop WeChat Mini Programs explains how to create a WeChat web app customized for your audience.

WeChat Service vs. Subscription - How to Regis-ter a WeChat Official Account

For any company targeting the Chinese market, it is critical to register a WeChat Official Account. WeChat counts almost 1 billion users that utilize the app on a daily basis and not merely to communicate with other users.

WeChatPay and Alipay Around the World

WeChatPay and Alipay are two online payment platform giants. Even though they cater mainly to the Chinese market, they boast an incredible amount of users.

2018 has started with exciting announcements from WeChat. The popular app, at the moment, has an active daily user count of over 900m and it has firmly determined to continue expanding its user base. The new features and functionalities that keep on being added are transforming WeChat into an essential tool for every user and an invaluable marketing resource for companies who want to expand their business.

Make a Viral WeChat Post

As it has already been said in previous articles, there is no need to re-explain what WeChat is. Indeed, according to the latest news, WeChat will soon reach 900 million users.

In this week’s article, you will find some interesting key points about WeChat and more precisely some suggestions that will help you to create and develop a viral post.

 
WeChat App VS WeChat Mini Program

As previously mentioned, there's no need to reintroduce you to WeChat. According to the latest news, this incredible App will soon reach 900 million users.

The focus of this article will be a comparison of a WeChat Mini Program vs. a WeChat App. You may or may not be aware of what these two programs are or their differences, but we are sure you will have a clear understanding of them once you have read this article.

WeChat Around The World

As already stated in previous articles, there is no reason to reintroduce WeChat or its parent company Tencent.  According to the latest news, this monstrous App will soon reach 900 million users. 

Let's take a look at some of the new trends and strategies that Tencent -  WeChat is working on to build its strength both in China and abroad.

WeChat Pay in UK

In China, the use of WeChat's WeChat Pay and Alibaba's Alipay are so common that they have become part of everyday life. It's been a few years that these payment methods have become unavoidable but this massive trend has only been seen in China. Therefore both companies are currently attempting to grow to other nearby countries and even other continents.

How To Transfer WeChat Official Account

Do you remember the days when it was impossible to change the ownership of your registered WeChat Official Account? I am happy to inform you that since last week, Tencent finally decided to modify this process! Therefore, from now on companies are allowed to switch the ownership of their WeChat Official Account.

 
What Is WeChat Mini Program - All you need to know

Before we talk about Mini Programs, you need to know where they come from. We don’t have to look far—the company behind this project is Tencent, the Chinese internet giant whose main focus is mobile applications (aka apps), most famously WeChat. If you’ve been in China for more than a day, you know about WeChat. In short, it’s a chat app that has reached nearly 850 million monthly users.